Program
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Focused on the evolving landscape of organic retail, we’ll address the challenges of consolidation in the food supply chain and connecting with the next generation of shoppers. Learn how to navigate the complexities of retail, enhance organic sales, and create lasting relationships with eaters in an ever-changing market. This track will provide the tools and insights needed to strengthen your connection with shoppers and drive success in the competitive organic market.
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Pull up a chair! This track covers the critical intersection of policy and organic agriculture – spotlighting strategies to advance organic practices, overcome challenges, and foster collaboration across states and sectors. Through dynamic panel discussions and interactive sessions, we’ll explore the successes, shortcomings, and transformative potential of organic advocacy. Whether you're a seasoned advocate or new to organic policy, this track equips you with the tools, knowledge, and networks to help organic become the standard, not the exception.
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Learn all about cutting-edge agricultural practices, emerging challenges, and climate-focused strategies in organic farming. We’ll examine the threats posed by new technologies, the social impact of global produce imports, and how organic farming is evolving to integrate native biodiversity. With a focus on sustainability and innovation, these sessions will provide invaluable insights into protecting the integrity of organic agriculture while driving its future growth.
In the Field Track sponsored by
Wednesday, March 12
Wednesday, March 12
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Join us for an exclusive behind-the-scenes tour of the Organically Grown Company’s state-of-the-art warehouse, designed to LEED standards. Perfect for retailers and growers, this tour highlights OGC’s advanced organic produce handling, featuring complete cold-chain custody, five temperature zones, GFSI-certified fruit packing, custom repack operations, and innovative ripening rooms. Available only to Organicology attendees, this tour is free with registration. Safety vests provided; close-toed shoes required. Don’t miss this opportunity to see organic produce sourcing and distribution in action!
Space is limited. Registration required.
12:00 - 3:00 PM
Tour Leader: Humberto Maldonado | Safety & Compliance Manager, Organically Grown Company
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Portland has a diverse and unique retail landscape. Join us for a tour of some of the iconic Portland retailers with a dedication to organic. Portland is one of the world’s best food cities – find out what that means for retailers. Sturdy shoes required. Cost is free for Organicology attendees only.
Space is limited. Registration required.
12:00 - 3:00 PM
Tour Leader: Monique Kirby | Senior Account Representative, Organically Grown Company
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The organic industry is highly motivated to reduce its reliance on plastic tools and lead innovation that creates alternative pathways for plastic recycling and reuse. This workshop will highlight the importance of reducing plastic in the food supply chain and present strategies and success stories for swapping out plastic tools with alternatives, extending the life of existing plastic tools, recycling plastic through new business partnerships, and reusing plastic in creative ways. The discussion component of the workshop will allow attendees to share their own stories, both challenges and solutions, and contribute to the crowdsourcing of information related to the types of plastic being used, alternatives that exist, and strategies to recycle, reduce, and reuse.
Space is limited. Registration required.
3:00 - 5:00 PM
Mike Dill | Director of Advocacy and Sustainability, Organically Grown Company
Dr. Amber Sciligo | Director of Science Programs, The Organic Center
Athena Petty | Sr. Sustainability Manager, New Seasons Market
Kevin White | Sr. Account Manager, K&S Recycling
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Organic crop improvement has a rich history and a bright future in the northwest, which is supported by thriving breeding programs for organic fruits, vegetables, small grains and more. In this workshop, researchers from across the region will share their latest findings and information about newly released and soon-to-be-released crop and seed varieties for organic farms. Participants will learn about how farmers inform breeding goals in a participatory plant breeding model, how collaboration occurs, and opportunities to become involved in this type of crop improvement program.
Space is limited. Registration required.
3:00 - 5:00 PM
Moderator: Thelma Vélez, PhD | Director of Research and Education, Organic Farming Research Foundation
Lucas Nesbert | Organic Seed and Planting Stock Extension Specialist, Oregon State University Center for Small Farms and Community Food Systems
Brigid Meints | Organic Grains and Pulses Extension Specialist, Oregon State University Center for Small Farms & Community Food Systems
James Myers | Professor of Vegetable Breeding and Genetics, Department of Horticulture, Oregon State University
Evan Domsic | Graduate Research Assistant, Soil Health and Sustainable Seed Systems Lab , Department of Crop and Soil Science, Washington State University
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Most entrepreneurs have other motivations than just being a business - they bring personal passion, philosophy, and integrity to their work and work hard to build their company culture, care about their employees, customers, suppliers and the quality of the products they provide. How do you keep your business profitable—and grow—without losing sight of your purpose? How do you exit your company and ensure what you have built continues on? In this workshop, we will talk about alternative ownership models that preserve local ownership, helps maintain community stewardship and wealth building, and offers a viable exit strategy for business owners including purpose-trust, employee ownership, cooperatives. We will provide real world case studies of how organic companies are using alternative ownership models and discuss practical aspects such as financing and attracting investment without giving up control, governance and leadership succession.
Space is limited. Registration required.
3:00 - 5:00 PM
Natalie Reitman-White | Sustainable Food and Ag Purpose Trust Committee Member and Principal, Purpose Owned
Brenna Davis | Chief Executive Officer, Organically Grown Company
Peter Koehler | Founder and Partner, Lumo Group
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Network and mingle with Organicologists - people from all facets of the organic food and agriculture community. Meet organic growers, manufacturers, retailers, activists, policy experts, educators, researchers and non-profit organizations at this reception and trade show to kick off Organicology 2025.
Space is limited. Registration required.
5:00 - 9:00 PM
Arium Ballroom at Jupiter Next Hotel - 900 E Burnside Street Portland OR 97214
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Bringing organic foods and fiber to market is a process of many steps engaging a broad field of effort and requiring “a thousand skills” from those who serve as the links in planning, production, preservation, and distribution.
Our Play presents participants in each of the critical steps required to put exceptional food on your table, demonstrating how their efforts fit into the chain of organic farming process from winter dreams to autumn dinners.
7:00 - 7:45 PM
David Lively | Pioneer Emeritus, Organically Grown Company
Thursday, March 13
Thursday, March 13
8:00 AM
Registration and Breakfast
Breakfast sponsored by
Registration sponsored by
9:00 AM
Welcome Remarks and Land Acknowledgement
Brenna Davis | Chief Executive Officer, Organically Grown Company
9:15 AM
Keynote Address
Valerie Segrest | Co-Founder, Tahoma Peak Solutions and Former Regional Director, Native Food and Knowledge Systems, Native American Agriculture Fund (NAAF)
Sponsored by
10:00 AM
Break
10:30 AM
Breakout Sessions
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The entire food supply chain is challenged by cross-sector consolidation often funded by private equity lacking concern for the negative impact on local economies. In retail, supporting local organic farm-based businesses is undermined by a general ignorance of distribution variables and how buyers juggle innumerable variables attached to the scaffold to which they make decisions. The lack of knowledge and creativity by line staff can limit sales of organics. Vermont Farm to Plate offers a suite of free informative tools and services that support education that enhances sales including organic and local.
Matt Landi | Vice President of Industry Relations, Organic Trade Association
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How is organic succeeding in its mission? Where is it falling short? We can celebrate and build on our successes, but how can we overcome barriers that keep us from realizing our full organic mission that embodies the holistic Organic Principles of Ecology, Health, Fairness, and Care? This moderated panel discussion will focus on the parts where we need to do better.
David Gould | Senior Sustainability Advisor
Abby Youngblood | Executive Director, National Organic Coalition
Tom Wright | Principal, Table 2 Farms
Aimee Simpson, J.D. | Chief Executive Officer and Founding Counsel, Sustainability Law & Strategies PLLC
Nate Powell-Palm | First Generation Organic Farmer, Owner & Consultant, Cold Springs Organics, LLC
Dr. Laura Lewis | Executive Director, Organic Seed Alliance
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The old GMOs that threatened Organic integrity decades ago are ancient history. The new GMO technologists have discovered hundreds of ways to alter natural genetics without your knowing. These are patented, unregulated, and undisclosed alternations to nature that are being implemented without consent or notice. The Synbio Cowboys believe "Organic is Broken" and we should pay them handsomely to fix it. This sessions shows what to watch out for and how to advocate to protect the Organic seal from being undermined by this kind of reductionist science and technology.
Alan Lewis | Vice President Advocacy & Governmental Affairs, Natural Grocers
Kia Ruiz | Scientist and Indigenous Science Educator
12:00 PM
Lunch sponsored by
1:00 PM
Breakout Sessions
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Food co-ops have long been synonymous with natural and organic products, but that's now changing. The food co-op model is being turned to by more diverse groups that are responding to the failures of the food system to serve their needs. The evolving food co-op landscape mirrors the changes taking place in the dominant food system such as the blurring of lines between conventional and natural, or the introduction of discount products at Whole Foods, or the introduction of upmarket brands at Walmart. Is being 'counter-cultural' today the same as it was 50 years ago?
Jon Steinman | Author, Grocery Story: The Promise of Food Co-ops in the Age of Grocery Giants
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Let’s talk about state organic advocacy! Come ready to contribute to the conversation: What conditions are you working in? What is the status of organic in your state? This session will help you tailor a state organic action plan and improve your state advocacy.
Facilitator: Chris Schreiner | Chief Executive Officer, Oregon Tilth
Facilitator: David Lively | Pioneer Emeritus, Organically Grown Company
Amy Wong | Coalition Director, Oregon Organic Coalition
Rebekah Weber | Policy Director, California Certified Organic Farmers Inc.
Melissa Spear | Executive Director, Tilth Alliance
Matt Landi | Vice President of Industry Relations, Organic Trade Association
Sponsored by
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With the resurgence of farmers’ markets and school gardens, more and more US and Canadian eaters are tuning in to how certain foods are produced. Many of these same consumers, however, still know very little about how foods imported from other countries are cultivated, harvested, and handled before reaching northern grocery store shelves. Even the well-informed are often inattentive to the role of their purchasing choices in international supply chains, which are riddled with local and global challenges like environmental externalities, market volatility, and (even lesser known) competition with underregulated, highly consolidated entities.
Through our panel discussion, we aim to shed light on some of these lesser known challenges, focusing ultimately on the winding path to mitigation and resolution. The panelists include representatives from a small-scale Mexican organic avocado cooperative, an innovative Peruvian organic ginger export network, and a family-owned organic banana company. Each will discuss how their specialized models have been able to counteract the negative social impacts of conventional food systems. While their products and processes differ, our panelists’ respective organizations share the unique power to generate a nuanced culture of sustainable trade through disruptive approaches to the market.
Roberto Ortiz | General Manager, PRAGOR
Rodrigo Bedoya | Co-Founder, La Grama
Daniella Velazquez de Leon | General Manager, Organics Unlimited
Jessie Myszka | National Sales Manager & co-op owner, Equal Exchange
Jake Streeck | Supply Chain Coordinator, Equal Exchange
2:30 PM
Break
2:45 PM
Breakout Sessions
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Join our panel of experts as they discuss how the "Organic is Regenerative" toolkit has been instrumental in educating stakeholders and consumers about the authentic regenerative benefits of organic agriculture. Discover effective storytelling techniques and collaborative strategies to amplify the organic message and drive industry growth.
Ashley Dulaney | Communications Director, Organic Farming Research Foundation
Kendra Klein | Deputy Director for Science, Friends of the Earth
Abby Youngblood | Executive Director, National Organic Coalition
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Calling organic supply chain members - Want to advocate for your business or sector but don’t usually get involved? We’ve got you covered and will help you make a difference. Come by for a brief overview of the National Organic Standards Board process and what’s at stake for the organic sector. Then tell us what’s on your mind. We’ll capture your thoughts, compile a consolidated document and submit it to the NOSB ahead of their April 2025 meeting.
Mike Dill | Director of Advocacy and Sustainability , Organically Grown Company
Tom Chapman | Co-Chief Executive Officer, Organic Trade Association
Scott Rice | Senior Director, Regulatory Affairs, Organic Trade Association
Nate Lewis | Conservation Manager, Farmer, NOSB member, Washington Farmland Trust
Gwendolyn Wyard | Founding Partner, Strengthening Organic Systems (SOS)
Johanna Phillips | Director of Business Development and Technical Affairs, Strengthening Organic Systems (SOS)
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Wild Farm Alliance and Salmon-Safe present the latest farming practices from the front lines of the wild farming movement. Just as beneficial insects provide pest control, so do beneficial birds. With a diversity of farm habitats, they can offer a blanket of attack in different places, ways, and times in and around the crop. This habitat, often left out of regenerative agriculture discussions, plays a critical role in organic agriculture and contributes to watershed health. Not only does it support pest control, but it also serves as a foundation for pollinators, stores carbon and helps protect water quality for iconic salmon in the Northwest.
Through our panel discussion, we aim to shed light on some of these lesser known challenges, focusing ultimately on the winding path to mitigation and resolution. The panelists include representatives from a small-scale Mexican organic avocado cooperative, an innovative Peruvian organic ginger export network, and a family-owned organic banana company. Each will discuss how their specialized models have been able to counteract the negative social impacts of conventional food systems. While their products and processes differ, our panelists’ respective organizations share the unique power to generate a nuanced culture of sustainable trade through disruptive approaches to the market.
Jo Ann Baumgartner | Executive Director, Wild Farm Alliance
Dan Kent | Co-Founder and Executive Director, Salmon-Safe
4:00 PM
Break
4:15 PM
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It’s ALL about soil! Most people only have a vague idea of what soil is and how it works. You will learn more than you ever thought possible from this lecture. The reason you are alive, what nutrients are, how soil stores water and nutrients. The fundamentals that ALL humans on the planet Earth should know!
James Cassidy | Instructor, College of Agricultural Sciences, Oregon State University and Faculty Advisor, Oregon State University Organic Growers Club (Student Farm)
Sponsored by
5:00 PM
Reception - Social and Tasting sponsored by
6:00 PM
Cocktail-Style Dinner sponsored by
6:30 PM
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We call them ‘caged’ because it is our most sincere hope that these improvised and raucous arguments concerning the organic movement and trade stay in the room, from whence they cannot offend reasonably unappreciative adults or damage the still-maturing minds of minors who might meander the halls. For the rest of you, we somewhat proudly offer often absurd and typically anarchic presentations in formal debate format that may make you laugh, cry, cringe in disgust or want to throw things. If it’s the later, please aim low, as some debaters enjoy their current fashion.
7:30 PM
DJ & Karaoke from Hell
9:30 PM
After Party
Friday, March 14
Friday, March 14
8:00 AM
Registration & Breakfast
Registration sponsored by
Breakfast sponsored by
9:00 AM
Opening Remarks
Brenna Davis | Chief Executive Officer, Organically Grown Company
9:15 AM
Keynote Address
10:00 AM
Break
10:15 AM
Breakout Sessions
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As the organic trade continues to evolve and expand, understanding and engaging with the next generation of shoppers—particularly Gen Z and beyond—is crucial for sustainable growth. This discussion aims to equip industry leaders with practical insights to navigate the shifting consumer landscape and cultivate lasting relationships with a new set of passionate organic shoppers. Embrace technology, understand psychological triggers, and stay true to values—because the future of organic lies in authentically connecting with Gen Z and beyond.
Moderator: Krista Kinder | VP of Marketing & Communications, Organically Grown Company
Tom Chapman | Co-Chief Executive Officer, Organic Trade Association
Oregon Consulting Group (OCG) | Lundquist College of Business, University of Oregon
Sponsored by
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Join CCOF’s Senior Policy Manager, Addison Peterson as he moderates a panel with community leaders such as CCOF’s CEO, Kelly Damewood, the Community Water Center’s Director of Advocacy, Janaki Anagha, and the Leadership Counsel for Justice and Accountability’s State Policy Manager, Asha Sharma as they discuss how they braided research, a dynamic Theory of Change, coalition building, and connection to drive unprecedented organic policy in California – a $10 million Organic Transition Pilot Program that sets aside 50% of resources for farmers of color and organic acreage targets in California’s climate strategy, including reaching 10% organic cropland by 2030 and 20% by 2045. . Our collaboration bridged justice, farmer, and environmental advocates to uplift collective wins. Examine ways to use this approach to scale policy advocacy in other regions!
Janaki Anagha | Director of Advocacy, Community Water Center
Asha Sharma | State Policy Manager, Leadership Counsel for Justice and Accountability
Rebekah Weber | Policy Director, CCOF Inc.
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In the face of escalating climate challenges, organic food systems must lead the way in implementing effective climate action plans. This session aims to empower organic food producers, retailers, and distributors with practical strategies and tools to integrate climate action into their operations. This session will delve into the practical aspects of integrating GHG reduction and removal practices within the common hotspots within the organic food sector. Participants will learn from distinct value chain participants and their climate actions that include on-farm practices, facility improvements, deforestation-free, and climate action planning/roadmapping. Through moderated discussions and real-world case studies, attendees will gain a deep understanding of how to implement effective climate action plans tailored to areas of greater potential leverage, control and impact. Attendees will learn from the experiences of Organic Valley/CROPP Cooperative, MegaMex/Wholly, New Seasons Market, and Zero Foodprint, each offering unique perspectives on implementing climate actions from farm to retail.
Athena Petty | Sustainability Manager, New Seasons Market
Andrew Lower | Sr. Director of Operations, MegaMex Foods
Justin Overdevest | Practice Lead/Sr. Climate and ESG Consultant, Parametrix
Jessica Luhning | Senior Sustainability Manager, Organic Valley
Sponsored by
11:30 AM
Closing Keynote Address
12:15 PM
Lunch sponsored by